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Please use this identifier to cite or link to this item: http://hdl.handle.net/10119/11414

Title: Service Mediator Model for Value Co-Creation Based on Service Dominant Logic
Authors: Doan, Mihn Chau
Shirahada, Kunio
Kosaka, Michitaka
Keywords: service science
service dominant logic
Issue Date: 2013-03
Publisher: Scientific Research Publishing
Magazine name: Journal of Service Science and Management
Volume: 6
Number: 1
Start page: 11
End page: 19
DOI: 10.4236/jssm.2013.61002
Abstract: A new mediator model for Information service firms (ISFs) is proposed based on Service dominant logic. In this model, mediators create a shared contextual place and it plays an important role in connecting and managing supply and de- mand to provide superior services. The mechanism of value co-creation based on service dominant logic in business activities through a suitable service field organized by mediator firms for interactions by all participants. This mecha- nism is demonstrated through case studies of the framework of Hitachi TWX-21 and Cookpad Inc., which are Japanese information service businesses. We found that a good service field was effective in helping all business’s parties receive better value and gain satisfaction.
Rights: Copyright (C) 2013 Scientific Research Publishing. Mihn Chau Doan, Kunio Shirahada and Michitaka Kosaka, Journal of Service Science and Management, 6(1), 2013, 11-19. http://dx.doi.org/10.4236/jssm.2013.61002
URI: http://hdl.handle.net/10119/11414
Material Type: publisher
Appears in Collections:a10-1. 雑誌掲載論文 (Journal Articles)

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